Thinking About Selling Your Home in the Rogue Valley? Here’s How to Get Your House Ready to Shine!
If you’ve been daydreaming about selling your home (or maybe just scrolling Zillow for fun), but are wondering where to start, I’ve got you covered. Whether you’re in Medford, Ashland, or somewhere in between, here’s how to prepare your home for sale without losing your sanity or your sense of humor.
1. Staging, Curb Appeal, and Minor Repairs (AKA “Making Your Home Look Like It Came Out of a Magazine”)
Staging Your Home:
First impressions are everything. So, time to channel your inner HGTV star!
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Declutter, de-clutter, de-clutter: Buyers want to imagine their life in your home, not get lost in a sea of your random knick-knacks. Less is more!
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Neutralize: Think beige, gray, and white. If it looks like a paint swatch from a fancy design store, you’re on the right track.
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Highlight the good stuff: Got a fireplace? Make it look cozy! Spacious kitchen? Put a bowl of fresh fruit on the counter to say, "Look, I’m fancy."
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Depersonalize: As much as you love those family portraits, it’s time for them to take a vacation. Potential buyers want to picture their family in the space—no offense, but your kids’ artwork may need to go to storage.
Curb Appeal:
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Mow the lawn: If the lawn’s a jungle, buyers might think your house is too. A little lawn care goes a long way.
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Paint or clean the front door: Think of it like your house’s version of a new haircut—first impressions matter!
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Add some plants: A few potted plants or some fresh flowers can make your home feel like a retreat. It’s like giving your house a flower crown.
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Fix the mailbox: Is it leaning to the side like it’s been through a few too many storms? Straighten it up!
Minor Repairs:
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Fix the small stuff: Ticking clocks? Squeaky doors? A wonky faucet? These are the things that make buyers say, “What else is wrong with this house?”
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Freshen up the paint: A coat of neutral paint can brighten up a space and make it feel like a blank canvas for the buyer’s dreams.
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Mold & water damage: Rogue Valley has its damp days, but mold is a deal-breaker. Take care of it before buyers smell anything fishy (pun intended).
2. How to Handle the Inspection Process (Spoiler: No One Likes Surprises)
The inspection process is where your house really gets put under the microscope. If you’ve been procrastinating on fixing that leaky faucet, now’s the time to address it.
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Be prepared: Homebuyers love a good inspection, but no one loves finding a hidden problem. So fix the roof, check the plumbing, and maybe give the electrical wiring a quick once-over.
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Be transparent: If your roof is a little...well, worn, own it! Buyers appreciate honesty (and it can prevent headaches later).
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What buyers want: In the Rogue Valley, energy-efficient windows and access to outdoor spaces are BIG selling points. So if you’ve got an outdoor deck with a killer view of the Rogue River—let’s show it off!
3. Pricing Your Home Right (No One Likes a Pricey Lemon)
Price too high? Buyers will swipe left. Price too low? You’ll miss out on the magic. Here’s how to hit that sweet spot.
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Work with an expert (like me!): I’ll help you figure out the best price for your home, based on what’s selling in the area. We’ll look at recent sales of similar homes (aka “comps”) to figure out where your place fits.
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Timing is key: Spring and summer are typically the prime time to list, but don’t overlook winter! Less competition means more motivated buyers. (Sometimes, less is more!)
4. Selling in a Competitive Market: How to Handle Multiple Offers (It’s Like a Bidding War, But with More Wine)
If you’re in a hot market (which the Rogue Valley can be), you may get multiple offers. Here’s how to stand out and still keep your cool.
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Make it move-in ready: Buyers want a hassle-free experience. Homes that are clean, updated, and in tip-top shape tend to sell faster.
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Offer incentives: Flexible closing dates or helping with closing costs can tip the scale in your favor.
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Negotiation tips: Don’t just accept the first offer—counter! Even if the price is right, you might want to tweak the closing date or other terms to suit your needs.
5. Understanding the Closing Process (No, It’s Not as Scary as It Sounds)
Once you accept an offer, things move fast. Here’s what to expect in the wild world of escrow:
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Listing Agreement: First, you’ll sign the listing agreement. Think of it as a handshake but with more legal jargon.
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Offer and Negotiation: When you get an offer, don’t freak out. You can negotiate. In fact, I strongly suggest countering the offer, unless it’s a perfect fit.
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Escrow Period: The buyer will do their inspections and finalize their financing. During this time, you’ll sign all the important paperwork. Don’t worry, I’ll guide you through it!
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Closing: This is where the magic happens—signing the deed and transferring ownership. Just like that, you’re officially outta there!
Taxes & Fees:
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Capital Gains Taxes: If you’ve lived in the house for at least 2 of the last 5 years, you may be exempt from paying capital gains taxes (cha-ching!). Consult with a tax pro for the nitty-gritty details.
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Commission Fees: Typically, sellers pay the real estate agent’s commission (around 5-6%).
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Closing Costs: You may also have to pay for things like title insurance, repairs from the inspection, and any outstanding property taxes.
6. Zoning and Local Regulations (Because, Surprise! Your Land May Have Rules)
Before you sell, make sure you know what kind of regulations apply to your property.
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Short-Term Rentals: If you were planning to list your property on Airbnb, you might want to check local zoning laws in Ashland or Medford. There are rules to follow!
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Building Codes: Have you made any improvements? Check if you need permits. Unpermitted work is a major red flag for buyers.
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Land Use Restrictions: Rural or agricultural properties have specific rules about land use, so make sure you’re in the know before listing.
7. Marketing Your Home (Let’s Make Your House Instagram Famous)
It’s time to make your house the star of the show!
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Professional Photography: It’s 2025—get those high-quality photos! Homes with professional photography sell faster and for more money.
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Social Media: Take to Instagram and Facebook to showcase your home’s best features. #RogueValleyHomes, anyone?
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Local Networks: Tap into local Facebook groups or email newsletters to spread the word to the neighbors. Trust me, word of mouth is powerful here.
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Open Houses: If your home is in a high-traffic area, an open house can be a great way to show it off. Don’t forget the cookies—they never hurt.
With these tips in your back pocket, you’ll be well on your way to selling your home for top dollar while keeping it stress-free and, dare I say, fun! If you’re ready to get started, let me know—I’ll be here with the coffee and some local market knowledge. Let’s do this!